Academic Focus
Research Interests & Direction
Exploring how communication channels, emerging technologies, and digital platforms influence public understanding of critical environmental and societal issues.
Research Agenda
My research explores the intersection of mass communication, digital media platforms, artificial intelligence, and environmental advocacy. Having earned First Class Honours in Mass Communication, my academic inquiries examine the ways social algorithms shape journalistic integrity, how short-form content drives youthful civic engagement, and how climate storytelling can bridge complex scientific concepts with human experiences.
Climate Change Communication
Investigating public engagement strategies and environmental message design across digital media.
AI & Emerging Media
Analyzing the impact of algorithmic curation and artificial intelligence tools on journalism standard and news distribution.
Digital & Youth Platforms
Evaluating short-form video engagement (e.g., TikTok) and its capacity to inspire pro-environmental behaviors.
Environmental Storytelling
Focusing on human-centered narratives, community perspectives, and coastal vulnerability storytelling.
Publications & Academic Outputs
The Rise of AI Journalism: How Algorithms Are Shaping News Content
Co-authored study exploring algorithmic influence, automated content generation, and technological shifts within modern newsrooms and journalism practices.
View Publication Document →Climate Change Communication on TikTok and Pro-Environmental Behaviour Among Youths in Nigeria
Empirical inquiry into short-form climate messaging, social video engagement, and its capacity to motivate pro-environmental action among young Nigerian populations.
View Research Document →